Hoax Fashion Limited

Active17388299 Private limited company
Incorporated
7 August 2026 (3 months)
Industry
Manufacture of other wearing apparel and accessories n.e.c. (14190)
Retail sale via mail order houses or via Internet (47910)
Directors
Mark Anthony Ashton
Laura Mccallum
Region
Greater London
Address
1 Berry Street
London
EC1V 0AA

Filing status

Accounts due
7 May 2028
Conf. stmt due
20 August 2027

Officers

This list may be incomplete. See all officers on Companies House

Officer details are public data from the Companies House register.

Ashton, Mark Anthony
Director · Appointed 19 August 2026
British
Born October 1971 (55)
Director · Appointed 19 August 2026
British
Born August 1983 (43)
Mccallum, Laura
Director · Appointed 19 August 2026
British
Born December 1984 (41)
Director · Appointed 19 August 2026
British
Born May 1983 (43)
Ball, Tom James
Director · Appointed 19 August 2026
British
Born June 1983 (43)
Mccallum, Laura
Secretary · Appointed 19 August 2026
Director · Appointed 7 August 2026
British
Born March 1998 (28)

Ownership 1 active

People and entities with significant control, from the Companies House PSC register

Corporate entity · Notified 19 August 2026
Owns 50–75% of shares
Holds 50–75% of voting rights
Right to appoint and remove directors
Private Company Limited By Shares
Reg. no. 12763756
Former controllers (2)
19 August 2026
Ceased Archie Samuel Jason Carter — Owns 25–50% of shares
19 August 2026
Ceased Hoax 1994 Limited — Owns 25–50% of shares

Group structure 9 companies

Ownership group derived from the Companies House PSC register

Gamechanger Holdings Ltd Owns 75–100% of shares
GC 20 Property Ltd Owns 75–100% of shares
Ipswich Town Property Company Limited Owns 75–100% of shares
Ipswich Town Stadium Company Limited Owns 75–100% of shares
Paradigm Sports Intelligence Ltd Owns 75–100% of shares
Hoax Fashion Limited This company Owns 50–75% of shares

Filings

Recent filings only. See the full history on Companies House

DateDescriptionMade Up ToPagesPDF
3 September 2026Memorandum and Articles of Association
3 September 2026Resolutions
21 August 2026Appointment of a director
21 August 2026Appointment of a director
21 August 2026Appointment of a director
Show all recent filings

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