Filing status
- Accounts due
- 31 July 2027
- Last accounts
- 31 October 2025
- Conf. stmt due
- 6 November 2027
- Last conf. stmt
- 23 October 2026
Jed Direct Limited
- Incorporated
- 24 October 2019 (7 years)
- Previously known as
- Vitalviva Limited (until 28 August 2020)This list may be incomplete. See all names on Companies House
- Industry
- Retail sale via mail order houses or via Internet (47910)
- Owned by
- Gerard Du Passage
- Accounts type
- Micro entity
- Region
- West Midlands
- Address
- Carleton House266-268 Stratford RoadShirleySolihullB90 3AD
Officers
This list may be incomplete. See all officers on Companies House
Officer details are public data from the Companies House register.
Director · Appointed 19 September 2024
British
Born June 1966 (60)
French
Born April 1940 (86)
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
French
Born April 1940 (86)
Former controllers (2)
16 December 2025
Ceased Mathinee Songton — Owns 25–50% of shares
27 August 2020
Ceased Francois Henri Pierre Medard — Owns 75–100% of shares
Financials
Figures from 2024 accounts. Newer accounts, made up to 31 October 2025, are filed but not read yet. See them on Companies House
- Net Assets
- £1,263
- Current Ratio
- 1.1x
Trend
Net Assets
Balance sheet detail
| 2024 | 2023 | 2022 | 2021 | 2020 | |
|---|---|---|---|---|---|
| Current Assets | £10,641 | ||||
| Cash | £1 | £1 | £1 | £1 | |
| Creditors (< 1 year) | £9,378 | ||||
| Net Current Assets | £1,263 | ||||
| Net Assets | £1,263 | £1 | £1 | £1 | £1 |
| Shareholder Funds | £1,263 | £1 | £1 | £1 | £1 |
Filings
Recent filings only. See the full history on Companies House
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 30 October 2026 | Registered office address changed | |||
| 30 October 2026 | Director's details changed | |||
| 27 October 2026 | Confirmation statement with updates | 23 October 2026 | ||
| 26 October 2026 | Micro company accounts | 31 October 2025 | ||
| 22 January 2026 | Cessation of a person with significant control |
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