What Upp Technologies say about themselves
“The AI platform for paid media teams. Deploy, measure, and plan across Google, Meta, and Microsoft Advertising.”
Upp Technologies Ltd
- Incorporated
- 14 October 2019 (7 years)
- Industry
- Business and domestic software development (62012)
- Owned by
- Accounts type
- Small
- Region
- Greater London
- Address
- 4 Crown PlaceLondonEC2A 4BT
Website & contact details
- Website
Filing status
- Accounts due
- 30 September 2027
- Last accounts
- 31 December 2025
- Conf. stmt due
- 27 October 2027
- Last conf. stmt
- 13 October 2026
Officers 3 active
Officer details are public data from the Companies House register.
Director · Appointed 1 September 2023
British
Born August 1969 (57)
British
Born June 1991 (35)
Director · Appointed 14 October 2019
British
Born March 1968 (58)
Officer history (1 former)
1 September 2023
8 September 2021
14 July 2021
Resigned Driscoll, Shelley as Director
16 December 2020
Appointed Driscoll, Shelley as Director
14 October 2019
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
Corporate entity · Notified 14 October 2019
Owns 75–100% of shares
Owns 25–50% of shares (as a firm)
Holds 75–100% of voting rights
Holds 25–50% of voting rights (as a firm)
Right to appoint and remove directors
Right to appoint and remove directors (as a firm)
Private Limited Company
Reg. no. 03227302
Financials
Figures from 2024 accounts. Newer accounts, made up to 31 December 2025, are filed but not read yet. See them on Companies House
- Net Assets
- (£6,958,064)
- Employees
- 28
Trend
Net Assets
Balance sheet detail
| 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | |
|---|---|---|---|---|---|---|
| Fixed Assets | £56,805 | £43,654 | £5,074 | |||
| Debtors | £344,698 | £172,618 | £99,428 | £141,024 | ||
| Creditors (< 1 year) | £7,367,034 | £4,823,428 | £3,076,780 | £2,253,222 | £1,611,636 | |
| Net Current Assets | (£7,014,869) | (£4,478,730) | (£2,904,162) | (£2,153,794) | (£1,470,612) | |
| Net Assets | (£6,958,064) | (£4,435,076) | (£2,899,088) | (£2,113,577) | (£1,378,994) | £1 |
| Shareholder Funds | (£2,113,577) | (£1,378,994) | £1 |
Filings
Filing history not loaded yet. See it on Companies House
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