All Star Reserves Ltd

Active10927761 Private limited company
Incorporated
22 August 2017 (9 years)
Previously known as
Called It Ltd (until 22 November 2018)
This list may be incomplete. See all names on Companies House
Industry
Market research and public opinion polling (73200)
Directors
Clare Louise Goddard
Gillian Maclenan
Owned by
Clare Louise Goddard
Gillian Maclenan
Accounts type
Unaudited abridged
Region
South East
Address
10 Grove Heath North
Ripley
Woking
GU23 6EN

Filing status

Accounts due
30 September 2027
Last accounts
31 December 2025
Conf. stmt due
4 September 2027
Last conf. stmt
21 August 2026

Officers

This list may be incomplete. See all officers on Companies House

Officer details are public data from the Companies House register.

Goddard, Clare Louise
Director · Appointed 20 May 2022
British
Born June 1972 (54)
Maclenan, Gillian
Director · Appointed 20 August 2018
British
Born February 1973 (53)

Ownership 2 active

People and entities with significant control, from the Companies House PSC register

Clare Louise Goddard
Individual · Notified 9 June 2020
Owns 25–50% of shares
British
Born June 1972 (54)
Gillian Maclenan
Individual · Notified 30 June 2018
Owns 25–50% of shares
British
Born February 1973 (53)
Former controllers (2)
1 February 2023
Ceased Sarah Jane Newman — Owns 25–50% of shares
30 June 2018
Ceased Stephen John Michael Morris — Owns 75–100% of shares

Financials

Balance sheet as at 31 December 2025 · unaudited abridged accounts

Trend

Shareholder Funds
£0 £20k £40k £60k 2019 2020 2021 2022 £845 £20,544 £36,119 £44,287

No shareholder funds figure read from accounts after 2022.

Balance sheet detail
2025202420232022202120202019
Current Assets£78,595£107,844£94,945£18,441
Debtors£45,112
Cash£33,483£54,407£38,058£7,791
Creditors (< 1 year)£34,308£71,725£74,401£17,596
Net Current Assets£44,287£36,119£20,544£845
Net Assets£36,119£20,544£845
Shareholder Funds£44,287£36,119£20,544£845

Filings

Recent filings only. See the full history on Companies House

DateDescriptionMade Up ToPagesPDF
24 August 2026Confirmation statement with no updates21 August 2026
9 April 2026Unaudited abridged accounts31 December 2025
29 August 2025Confirmation statement with no updates21 August 2025
14 July 2025Current accounting period extended
10 March 2025Unaudited abridged accounts31 August 2024
Show all recent filings

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