Filing status
- Accounts due
- 30 September 2027
- Last accounts
- 31 December 2025
- Conf. stmt due
- 7 March 2027
- Last conf. stmt
- 21 February 2026
Direct Dialog Visual Ltd
- Incorporated
- 21 February 2014 (12 years)
- Industry
- Unlicensed restaurants and cafes (56102)
- Directors
- Wendy Elfriede SanderCarol Marjory Rogerson
- Owned by
- Carol Marjory Rogerson
- Accounts type
- Full
- Region
- Greater London
- Address
- The Accounting Centre Limited First Floor736 High RoadNorth FinchleyLondonN12 9QD
Officers 2 active
Officer details are public data from the Companies House register.
Sander, Wendy Elfriede
Director · Appointed 20 December 2021
British
Born January 1962 (64)
Rogerson, Carol Marjory
Director · Appointed 21 February 2014
British
Born June 1968 (58)
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
Carol Marjory Rogerson
Individual · Notified 6 April 2016
Owns 75–100% of shares
Holds 75–100% of voting rights
Right to appoint and remove directors
British
Born June 1968 (58)
Financials
Figures from 2024 accounts. Newer accounts, made up to 31 December 2025, are filed but not read yet. See them on Companies House
- Net Assets
- £3,614,539
- Cash
- £808,130
- Turnover
- £93,107,175
- Profit Before Tax
- (£263,463)
- Employees
- 1911
- Debt Ratio
- 86%
- Current Ratio
- 0.2x
- Profit Margin
- -0%
- Return on Equity
- -4%
Trend
Turnover
Balance sheet detail
| 2024 | 2023 | 2019 | |
|---|---|---|---|
| Fixed Assets | £23,878,396 | £21,508,737 | £13,510,375 |
| Current Assets | £2,341,684 | £4,605,397 | £869,804 |
| Debtors | £932,727 | £968,715 | £135,134 |
| Cash | £808,130 | £3,198,138 | £624,208 |
| Creditors (< 1 year) | £11,109,315 | £9,893,644 | £4,138,552 |
| Creditors (> 1 year) | £10,333,947 | £10,613,436 | £8,080,488 |
| Net Current Assets | (£8,767,631) | (£5,288,247) | (£3,268,748) |
| Net Assets | £3,614,539 | £4,320,935 | £2,161,139 |
| Shareholder Funds | £3,614,539 | £4,320,935 | £2,161,139 |
| Turnover | £93,107,175 | £78,146,590 | £24,767,311 |
| Cost of Sales | £30,476,056 | £25,985,477 | £8,317,275 |
| Gross Profit | £62,631,119 | £52,161,113 | £16,450,036 |
| Admin Expenses | £61,935,686 | £49,519,164 | £15,598,165 |
| Staff Costs | £26,600,424 | £21,138,309 | £7,385,251 |
| Operating Profit | £695,433 | £2,641,949 | £851,871 |
| Profit Before Tax | (£263,463) | £1,836,554 | £620,938 |
| Tax | (£123,840) | £625,374 | (£343,253) |
| Profit for Period | (£139,623) | £1,211,180 | £964,191 |
Filings 37
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 30 September 2026 | Full accounts | 31 December 2025 | ||
| 26 February 2026 | Confirmation statement with no updates | 21 February 2026 | ||
| 24 February 2026 | Registered office address changed | |||
| 30 September 2025 | Full accounts | 31 December 2024 | ||
| 7 March 2025 | Confirmation statement with no updates | 21 February 2025 |
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