Fairmoney Comparison Limited

Active08294987 Private limited company
Incorporated
15 November 2012 (13 years)
Previously known as
We Sell All the Cars Limited (until 30 March 2016)
This list may be incomplete. See all names on Companies House
Industry
Activities auxiliary to financial intermediation n.e.c. (66190)
Owned by
Roger Joel Gewolb
Accounts type
Total exemption full
Region
Greater London
Address
124 Finchley Road
London
NW3 5JS

Filing status

Accounts due
31 December 2026
Last accounts
31 December 2024
Conf. stmt due
14 May 2027
Last conf. stmt
30 April 2026

Charges

Total
1
Outstanding
1
Part satisfied
0
Satisfied
0

Officers 2 active

Officer details are public data from the Companies House register.

Director · Appointed 18 September 2020
British
Born December 1965 (60)
Director · Appointed 27 January 2017
American
Born August 1943 (83)
Officer history (7 former)
13 October 2020
Resigned Brownridge, Mark James as Director
18 September 2020
Appointed Parker, Edward Charles as Director
18 March 2020
Resigned Woodworth, Paul as Director
25 June 2019
Appointed Woodworth, Paul as Director
25 June 2019
Appointed Brownridge, Mark James as Director
23 March 2019
Resigned Julius, Laurence Jeffrey as Director
30 January 2019
Resigned Cameron, Dominic St John Euan as Director
30 January 2019
Resigned Rahman, Syed Sameer as Director
5 March 2018
Appointed Rahman, Syed Sameer as Director
1 March 2018
Appointed Julius, Laurence Jeffrey as Director
19 January 2018
Resigned Balmer, Ross as Director
12 September 2017
Appointed Cameron, Dominic St John Euan as Director
27 January 2017
Appointed Gewolb, Roger Joel, Dr as Director
20 February 2013
Appointed Balmer, Ross as Director
20 February 2013
Resigned Sarver, David as Director
15 November 2012
Appointed Sarver, David as Director

Ownership 1 active

People and entities with significant control, from the Companies House PSC register

Individual · Notified 27 January 2017
Owns 75–100% of shares
American
Born August 1943 (83)
Former controllers (1)
27 January 2017
Ceased Ross Balmer — Has significant influence or control

Financials

Balance sheet as at 31 December 2024 · total exemption full accounts

Net Assets
(£348,084)
Cash
£643
Employees
2
Current Ratio
0.0x

Trend

Net Assets
(£400k) (£200k) £0 2019 2020 2021 2022 2023 2024 (£225,902) (£267,507) (£301,321) (£333,532) (£342,013) (£348,084)
Balance sheet detail
202420232022202120202019
Fixed Assets£707£3,167£5,988£8,946£11,904
Current Assets£643£503£924£564£1,074£4,643
Cash£643£503£924£300£811£1,763
Creditors (< 1 year)£348,727£343,223£337,623£307,873£277,527£242,449
Net Current Assets(£348,084)(£342,720)(£336,699)(£307,309)(£276,453)(£237,806)
Net Assets(£348,084)(£342,013)(£333,532)(£301,321)(£267,507)(£225,902)
Shareholder Funds(£348,084)(£342,013)(£333,532)(£301,321)(£267,507)(£225,902)

Filings

Recent filings only. See the full history on Companies House

DateDescriptionMade Up ToPagesPDF
6 May 2026Director's details changed
6 May 2026Confirmation statement with no updates30 April 2026
6 May 2026Director's details changed
29 September 2025Total exemption full accounts31 December 2024
30 April 2025Confirmation statement with no updates30 April 2025
Show all recent filings

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