Alternative Propositions Limited

Active08253536 Private limited company

Incorporated: 15 October 2012 (14 years)
Industry: Activities of insurance agents and brokers (66220)
Directors: James Francis Ryan
Keith William Wardell
Owned by: Keith William Wardell
Accounts type: Total exemption full
Region: North West
Address: Suite 1 Dale House
Tiviot Dale
Stockport
SK1 1TA

Filing status

Accounts due: 30 September 2027
Last accounts: 31 December 2025
Conf. stmt due: 5 May 2027
Last conf. stmt: 21 April 2026

Charges

Total: 1
Outstanding: 1
Part satisfied: 0
Satisfied: 0

Officers 3 active

Officer details are public data from the Companies House register.

Ryan, James Francis

Director · Appointed 9 July 2025

British

Born April 1970 (56)

Philpin, Emma Louise

Secretary · Appointed 21 November 2014

Wardell, Keith William

Director · Appointed 15 October 2012

Also at Emergency Compare Limited · more companies

British

Born May 1957 (69)

Officer history (4 former)

27 March 2026

Resigned Loucaides, Charlotte Jayne as Secretary

9 July 2025

Appointed Ryan, James Francis as Director

12 May 2025

Appointed Loucaides, Charlotte Jayne as Secretary

17 September 2024

Resigned Fisher, Darren Robert as Director

1 July 2022

Appointed Fisher, Darren Robert as Director

18 May 2022

Resigned Shaw, Andrew Mark as Director

21 November 2014

Appointed Philpin, Emma Louise as Secretary

27 August 2014

Resigned Mian, Zahra as Secretary

18 June 2014

Appointed Mian, Zahra as Secretary

15 October 2012

Appointed Wardell, Keith William as Director

15 October 2012

Appointed Shaw, Andrew Mark as Director

Ownership 1 active

People and entities with significant control, from the Companies House PSC register

Keith William Wardell

Individual · Notified 6 April 2016

Owns 25–50% of shares

British

Born May 1957 (69)

Former controllers (1)

29 April 2022

Ceased Andrew Mark Shaw — Owns 25–50% of shares

Financials

Figures from 2024 accounts. Newer accounts, made up to 31 December 2025, are filed but not read yet. See them on Companies House

Cash: £301,468
Employees: 7

Current Ratio: 3.1x

Trend

Shareholder Funds

Balance sheet detail

	2024	2022	2021	2020	2019
Fixed Assets	£3,903	£5,167	£7,256	£5,500	£7,133
Current Assets	£394,434	£268,192	£183,715	£462,592	£370,949
Debtors	£92,966	£27,512	£55,843	£46,919	£38,088
Cash	£301,468	£240,680	£127,872	£415,673	£332,861
Creditors (< 1 year)	£129,273	£76,995	£86,029	£114,725	£74,792
Net Current Assets	£265,161	£191,197	£97,686	£347,867	£296,157
Net Assets				£353,367	£303,290
Shareholder Funds	£269,064	£196,364	£104,942	£353,367	£303,290

Turnover					£850,618
Cost of Sales					£192,208
Gross Profit					£658,410
Admin Expenses					£562,965
Operating Profit					£95,445
Profit Before Tax					£95,809
Tax					£18,533
Profit for Period					£77,276

Filings

Recent filings only. See the full history on Companies House

Date	Description	Made Up To
28 July 2026	Registered office address changed
7 May 2026	Confirmation statement with no updates	21 April 2026
30 March 2026	Termination of appointment of a secretary
15 October 2025	Secretary's details changed
16 July 2025	Appointment of a director