Website & contact details
- Website
Story Events Ltd
- Incorporated
- 11 October 2010 (16 years)
- Previously known as
- Smart Live Limited (until 10 August 2023)The Full Effect Limited (until 4 July 2013)Bedford Events Limited (until 18 October 2010)This list may be incomplete. See all names on Companies House
- Industry
- Other business support service activities n.e.c. (82990)
- Owned by
- Accounts type
- Small
- Region
- Greater London
- Address
- Unit 10 Deptford Trading EstateBlackhorse RoadLondonSE8 5HY
Filing status
- Accounts due
- 31 May 2027
- Last accounts
- 31 August 2025
- Conf. stmt due
- 25 October 2027
- Last conf. stmt
- 11 October 2026
Charges
- Total
- 2
- Outstanding
- 2
- Part satisfied
- 0
- Satisfied
- 0
Officers 2 active
Officer details are public data from the Companies House register.
Director · Appointed 17 April 2020
British
Born November 1981
Director · Appointed 11 October 2010
British
Born July 1961 (65)
Officer history (3 former)
17 April 2020
17 April 2020
30 September 2019
17 March 2019
4 July 2013
26 April 2012
11 October 2010
11 October 2010
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
Corporate entity · Notified 6 April 2016
Owns 75–100% of shares
Holds 75–100% of voting rights
Limited Company
Reg. no. 03683916
Former controllers (1)
6 October 2017
Ceased William Frederick Bottriell — Has significant influence or control
Group structure 18 shown
Ownership group derived from the Companies House PSC register
Smart (Group) Limited Owns 75–100% of shares
Battersea Evolution Limited Owns 25–50% of shares
Last Supper 2020 Limited Owns 75–100% of shares
Quantum Leap Events Limited Owns 75–100% of shares
Smart Catering Division Limited Owns 75–100% of shares
Smart Christmas Parties Limited Owns 75–100% of shares
Smart Event Catering Limited Owns 75–100% of shares
Smart Experiences Limited Owns 75–100% of shares
Smart Finsbury Limited Owns 75–100% of shares
Smart Group Ltd Owns 75–100% of shares
Smart Hospitality Global Limited Owns 75–100% of shares
Smart Hospitality Limited Owns 75–100% of shares
Smart Hospitality Manchester Limited Owns 75–100% of shares
Smart Live Limited Owns 75–100% of shares
Smart Nautical Limited Owns 75–100% of shares
Smart Sports Hospitality Limited Owns 75–100% of shares
Story Events Ltd This company Owns 75–100% of shares
Financials
Balance sheet as at 31 August 2025 · small accounts
- Cash
- £43,621
- Current Ratio
- 1.2x
Trend
Shareholder Funds
Balance sheet detail
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | |
|---|---|---|---|---|---|---|
| Fixed Assets | £323,103 | £395,584 | £450,043 | £1 | £1 | £3,401 |
| Current Assets | £2,607,182 | £5,937,747 | £3,355,082 | £1,249,387 | £775,499 | £330,201 |
| Debtors | £2,563,561 | £4,489,448 | £3,100,224 | £897,659 | £640,889 | £301,080 |
| Cash | £43,621 | £1,448,299 | £254,858 | £351,728 | £134,610 | £29,121 |
| Creditors (< 1 year) | £2,103,589 | £5,548,205 | £2,892,755 | £796,968 | £550,352 | £160,740 |
| Creditors (> 1 year) | £0 | £150,000 | ||||
| Net Current Assets | £503,593 | £389,542 | £462,327 | £452,419 | £225,147 | £169,461 |
| Net Assets | £785,126 | £762,370 | ||||
| Shareholder Funds | £826,696 | £785,126 | £762,370 | £452,420 | £225,148 | £172,862 |
Filings
Recent filings only. See the full history on Companies House
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 30 October 2026 | Confirmation statement with no updates | 11 October 2026 | ||
| 28 October 2026 | Other filing | |||
| 21 October 2026 | Director's details changed | |||
| 11 October 2010 | Incorporation |
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