Filing status
- Accounts due
- 30 September 2027
- Last accounts
- 31 December 2025
- Conf. stmt due
- 18 January 2027
- Last conf. stmt
- 4 January 2026
Thinks Insight and Strategy (Britain Thinks) Limited
- Incorporated
- 22 June 2010 (16 years)
- Previously known as
- C M Monitor (Britain Thinks) Ltd (until 2 July 2024)CM Monitor Limited (until 15 March 2018)This list may be incomplete. See all names on Companies House
- Industry
- Market research and public opinion polling (73200)
- Owned by
- Accounts type
- Medium
- Region
- South West
- Address
- Metherell GardMorvalLooePL13 1PN
Charges
- Total
- 1
- Outstanding
- 1
- Part satisfied
- 0
- Satisfied
- 0
Officers 2 active
Officer details are public data from the Companies House register.
Director · Appointed 28 February 2026
British
Born July 1976 (50)
Director · Appointed 28 February 2026
Canadian
Born March 1959 (67)
Officer history (5 former)
28 February 2026
28 February 2026
28 February 2026
Resigned Shimshon, Ben as Director
28 February 2026
Resigned Cooke, Viki as Secretary
28 February 2026
30 June 2021
1 November 2010
Appointed Shimshon, Ben as Director
22 June 2010
22 June 2010
22 June 2010
22 June 2010
Appointed Cooke, Viki as Secretary
22 June 2010
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
Corporate entity · Notified 28 February 2026
Owns 75–100% of shares
Holds 75–100% of voting rights
Right to appoint and remove directors
Private Limited Company
Reg. no. 07858061
Former controllers (5)
28 February 2026
Ceased C M Monitor (Britain Thinks) Eot Trustee Limited — Owns 75–100% of shares
18 December 2019
18 December 2019
18 December 2019
18 December 2019
Group structure 9 companies
Ownership group derived from the Companies House PSC register
AG2026 Limited Owns 75–100% of shares
Cherry Advertising Limited Owns 75–100% of shares
Hanover Communications International (Holding) Limited Owns 75–100% of shares
Hanover Communications International Limited Owns 75–100% of shares
The Playbook Consulting Limited Owns 75–100% of shares
We Are Multiple Limited Owns 50–75% of shares
Thinks Insight and Strategy (Britain Thinks) Limited This company Owns 75–100% of shares
C M Monitor (Britain Thinks) Eot Trustee Limited Owns 75–100% of shares
Financials
Figures from 2024 accounts. Newer accounts, made up to 31 December 2025, are filed but not read yet. See them on Companies House
- Net Assets
- £518,416
- Cash
- £1,471,472
- Employees
- 78
- Debt Ratio
- 88%
- Current Ratio
- 1.1x
Trend
Net Assets
Balance sheet detail
| 2024 | 2022 | 2021 | 2020 | 2019 | |
|---|---|---|---|---|---|
| Fixed Assets | £77,741 | £86,862 | £94,263 | £64,280 | £63,682 |
| Current Assets | £4,092,073 | £2,798,526 | £3,375,107 | £3,264,486 | £1,974,829 |
| Debtors | £1,869,627 | £1,286,468 | |||
| Cash | £1,471,472 | £773,085 | £1,315,915 | £1,322,535 | £827,529 |
| Creditors (< 1 year) | £3,625,050 | £1,567,080 | £2,062,365 | £1,874,826 | £1,082,482 |
| Net Current Assets | £467,023 | £1,231,446 | £1,312,742 | £1,389,660 | £892,347 |
| Net Assets | £518,416 | £1,297,317 | £1,385,903 | £1,439,829 | £939,927 |
| Shareholder Funds | £518,416 | £1,297,317 | £1,385,903 | £1,439,829 | £939,927 |
Filings
Recent filings only. See the full history on Companies House
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 29 October 2026 | Accounts for a medium company | 31 December 2025 | ||
| 24 April 2026 | Change of share class name or designation | |||
| 23 April 2026 | Sub-division of shares | |||
| 8 April 2026 | Memorandum and Articles of Association | |||
| 8 April 2026 | Resolutions |
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