Straight Forward Design Limited

Active06175417 Private limited company
Incorporated
21 March 2007 (19 years)
Previously known as
Strate Forward Limited (until 23 March 2012)
Zealous Film & Video Limited (until 31 October 2009)
This list may be incomplete. See all names on Companies House
Industry
Artistic creation (90030)
Directors
Matthew David Small
Michael Foster
Owned by
Nicole Charlotte Foster
Michael Foster
Accounts type
Unaudited abridged
Region
Greater London
Address
The Foundry
5
Baldwin Terrace
London
N1 7RU

Filing status

Accounts due
31 December 2026
Last accounts
31 March 2025
Conf. stmt due
4 April 2027
Last conf. stmt
21 March 2026

Officers 3 active

Officer details are public data from the Companies House register.

Small, Matthew David
Director · Appointed 13 November 2023
British
Born March 1974 (52)
Director · Appointed 8 June 2018
British
Born August 1978 (48)
Foster, Michael
Director · Appointed 22 March 2007
British
Born December 1977 (48)
Officer history (4 former)
13 November 2023
Appointed Small, Matthew David as Director
8 June 2018
Appointed Foster, Nicole Charlotte as Director
14 November 2011
Resigned Forster, Astrid as Secretary
1 May 2008
Appointed Logan, Elizabeth as Director
1 May 2008
Resigned Logan, Elizabeth as Director
1 May 2008
Resigned Good, Jayne Elizabeth as Nominee Director
22 March 2007
Appointed Foster, Michael as Director
22 March 2007
Appointed Forster, Astrid as Secretary
22 March 2007
Resigned Lunn, Denis Christopher Carter as Nominee Secretary
21 March 2007
Appointed Lunn, Denis Christopher Carter as Nominee Secretary
21 March 2007
Appointed Good, Jayne Elizabeth as Nominee Director

Ownership 2 active

People and entities with significant control, from the Companies House PSC register

Individual · Notified 26 November 2018
Owns 25–50% of shares
Holds 25–50% of voting rights
British
Born August 1978 (48)
Michael Foster
Individual · Notified 6 April 2016
Owns 25–50% of shares
Holds 25–50% of voting rights
British
Born December 1977 (48)
Former controllers (1)
5 March 2024
Ceased Straight Foward Holdings Limited — Owns 75–100% of shares

Financials

Balance sheet as at 31 March 2025 · unaudited abridged accounts

Net Assets
£1,699,370
Cash
£1,004,391
Employees
13
Debt Ratio
20%
Current Ratio
4.8x

Trend

Net Assets
£0 £2.0M £4.0M 2020 2021 2022 2023 2024 2025 £964,886 £1,271,055 £1,825,731 £2,221,831 £1,527,232 £1,699,370
Balance sheet detail
202520242023202220212020
Fixed Assets£73,169£70,215£72,218£68,384£52,861£59,003
Current Assets£2,054,849£2,280,946£2,678,564£2,151,019£1,482,835£1,223,085
Debtors£1,050,458£1,014,550£1,024,596£553,918£499,744£462,543
Cash£1,004,391£1,266,396£1,653,968£1,597,011£983,001£760,452
Creditors (< 1 year)£428,648£823,929£528,951£393,672£264,641£317,202
Net Current Assets£1,626,201£1,457,017£2,149,613£1,757,347£1,218,194£905,883
Net Assets£1,699,370£1,527,232£2,221,831£1,825,731£1,271,055£964,886
Shareholder Funds£1,699,370£1,527,232£2,221,831£1,825,731£1,271,055£964,886

Filings

Recent filings only. See the full history on Companies House

DateDescriptionMade Up ToPagesPDF
24 March 2026Confirmation statement with no updates21 March 2026
26 January 2026Registered office address changed
18 December 2025Unaudited abridged accounts31 March 2025
1 April 2025Confirmation statement with no updates21 March 2025
14 November 2024Unaudited abridged accounts31 March 2024
Show all recent filings

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