Filing status
- Accounts due
- 30 April 2028
- Last accounts
- 31 July 2026
- Conf. stmt due
- 13 April 2027
- Last conf. stmt
- 30 March 2026
What Counts Marketing Limited
- Incorporated
- 5 April 2006 (20 years)
- Industry
- Other service activities n.e.c. (96090)
- Directors
- Owned by
- Andrew Patrick Ground
- Accounts type
- Micro entity
- Region
- Greater London
- Address
- 63 Queensmill RoadLondonSW6 6JP
Officers 1 active
Officer details are public data from the Companies House register.
Director · Appointed 5 April 2006
British
Born March 1967 (59)
Officer history (3 former)
8 May 2020
10 October 2012
10 October 2012
7 April 2006
7 April 2006
Resigned Ground, Rukhsana as Secretary
5 April 2006
5 April 2006
Appointed Ground, Rukhsana as Secretary
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
Individual · Notified 6 April 2016
Owns 75–100% of shares
Holds 75–100% of voting rights
British
Born March 1967 (59)
Financials
Figures from 2025 accounts. Newer accounts, made up to 31 July 2026, are filed but not read yet. See them on Companies House
- Net Assets
- £75,816
- Employees
- 1
- Debt Ratio
- 2%
- Current Ratio
- 543.3x
Trend
Net Assets
Balance sheet detail
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | |
|---|---|---|---|---|---|---|
| Fixed Assets | £496 | £661 | £881 | £1,322 | ||
| Current Assets | £76,609 | £75,552 | £78,517 | £89,148 | £93,265 | £99,113 |
| Creditors (< 1 year) | £141 | £140 | £140 | £140 | £1,676 | £13,070 |
| Net Current Assets | £76,468 | £75,412 | £78,377 | £89,008 | £91,589 | £86,043 |
| Net Assets | £75,816 | £75,173 | £78,358 | £90,330 | £91,589 | £86,043 |
| Shareholder Funds | £75,816 | £75,173 | £78,358 | £90,330 | £91,589 | £86,043 |
Filings
Recent filings only. See the full history on Companies House
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 21 August 2026 | Micro company accounts | 31 July 2026 | ||
| 31 March 2026 | Confirmation statement with updates | 30 March 2026 | ||
| 27 October 2025 | Micro company accounts | 31 July 2025 | ||
| 7 April 2025 | Confirmation statement with updates | 5 April 2025 | ||
| 26 November 2024 | Micro company accounts | 31 July 2024 |
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