Filing status
- Accounts due
- 30 November 2027
- Last accounts
- 28 February 2026
- Conf. stmt due
- 1 March 2026
- Last conf. stmt
- 15 February 2025
Straightforward Solutions Limited
- Incorporated
- 15 February 2002 (24 years)
- Industry
- Advertising agencies (73110)
- Directors
- John Frederick Heeler
- Owned by
- John Frederick Heeler
- Accounts type
- Total exemption full
- Region
- West Midlands
- Address
- The Old ByrePackington HayesLichfieldStaffordshireWS14 9PN
Officers 2 active
Officer details are public data from the Companies House register.
Heeler, Barry
Secretary · Appointed 7 May 2002
British
Heeler, John Frederick
Director · Appointed 7 May 2002
British
Born September 1969 (57)
Officer history (3 former)
7 May 2002
Appointed Heeler, Barry as Secretary
7 May 2002
Appointed Heeler, John Frederick as Director
7 May 2002
7 May 2002
15 February 2002
15 February 2002
15 February 2002
15 February 2002
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
John Frederick Heeler
Individual · Notified 15 February 2017
Owns 75–100% of shares
British
Born September 1969 (57)
Financials
Balance sheet as at 28 February 2026 · total exemption full accounts
- Net Assets
- (£25,035)
- Cash
- £25,515
- Employees
- 3
- Debt Ratio
- 198%
- Current Ratio
- 0.6x
Trend
Net Assets
Balance sheet detail
| 2026 | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | |
|---|---|---|---|---|---|---|---|
| Fixed Assets | £0 | £5,327 | £4,005 | £6,055 | £5,962 | £7,613 | £10,025 |
| Current Assets | £25,515 | £100,049 | £70,689 | £99,717 | £86,822 | £106,580 | £59,402 |
| Debtors | £0 | £24,570 | £29,694 | £19,739 | £37,199 | £14,588 | £24,637 |
| Cash | £25,515 | £75,479 | £40,995 | £79,978 | £49,623 | £89,036 | £31,406 |
| Creditors (< 1 year) | £42,754 | £74,337 | £30,728 | £34,903 | £26,846 | £61,844 | £61,953 |
| Creditors (> 1 year) | £7,796 | £18,226 | £28,272 | £38,886 | £47,648 | £50,000 | |
| Net Current Assets | (£17,239) | £25,712 | £39,961 | £64,814 | £59,976 | £44,736 | (£2,551) |
| Net Assets | (£25,035) | £12,813 | £15,694 | £31,983 | £18,290 | £2,349 | |
| Shareholder Funds | (£25,035) | £12,813 | £15,694 | £31,983 | £18,290 | £2,349 | £7,474 |
Filings
Recent filings only. See the full history on Companies House
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 27 May 2026 | Compulsory strike-off action has been discontinued | |||
| 26 May 2026 | First Gazette notice for compulsory strike-off | |||
| 21 May 2026 | Total exemption full accounts | 28 February 2026 | ||
| 20 November 2025 | Total exemption full accounts | 28 February 2025 | ||
| 27 February 2025 | Confirmation statement with no updates | 15 February 2025 |
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