Advertising Online Limited

Active03843074 Private limited company
Incorporated
16 September 1999 (27 years)
Previously known as
Lodgeic Hotels Ltd (until 17 September 2015)
Advertising Online Ltd (until 10 March 2015)
Industry
Other reservation service activities n.e.c. (79909)
Directors
Owned by
N & T Consultancy Ltd
Accounts type
Micro entity
Region
East of England
Address
Suit A
Birch House
Almond Road
St. Neots
PE19 1DZ

Filing status

Accounts due
30 September 2027
Last accounts
31 December 2025
Conf. stmt due
16 December 2026
Last conf. stmt
2 December 2025

Officers 2 active

Officer details are public data from the Companies House register.

Secretary · Appointed 30 September 2010
British
Director · Appointed 16 September 1999
Chinese
Born January 1965 (61)
Officer history (5 former)
21 October 2013
Resigned Hu, Henglong, Dr as Director
21 October 2013
Resigned Tompkins, Neil David as Director
30 September 2010
29 September 2010
Resigned Chen, Jiye as Secretary
1 April 2002
Appointed Hu, Henglong, Dr as Director
16 September 1999
Appointed Chen, Jiye as Director
16 September 1999
Appointed Form 10 Secretaries Fd Ltd as Corporate Nominee Secretary
16 September 1999
Resigned Form 10 Secretaries Fd Ltd as Corporate Nominee Secretary
16 September 1999
Appointed Form 10 Directors Fd Ltd as Corporate Nominee Director
16 September 1999
Resigned Form 10 Directors Fd Ltd as Corporate Nominee Director
16 September 1999
Appointed Chen, Jiye as Secretary
16 September 1999
Appointed Tompkins, Neil David as Director

Ownership 2 active

People and entities with significant control, from the Companies House PSC register

N & T Consultancy Ltd
Corporate entity · Notified 2 September 2025
Owns 25–50% of shares
Holds 25–50% of voting rights
Right to appoint and remove directors
Private Limited Company
Corporate entity · Notified 12 August 2025
Owns 50–75% of shares
Holds 50–75% of voting rights
Right to appoint and remove directors
Limited Company
Reg. no. 07198904
Former controllers (1)
12 August 2025
Ceased Jiye Chen — Owns 50–75% of shares

Group structure 5 companies

Ownership group derived from the Companies House PSC register

Advertising Online Limited This company Owns 50–75% of shares
Quickyield Ltd Owns 25–50% of shares
Fifth Eye Limited Owns 75–100% of shares
Headleys Lane Witcham Ltd Owns 75–100% of shares

Financials

Net Assets
£376,330
Employees
4
Debt Ratio
28%
Current Ratio
2.2x

Trend

Net Assets
£0 £500k £1.0M 2019 2020 2021 2022 2023 2024 £530,661 £414,916 £370,455 £377,220 £397,968 £376,330
Balance sheet detail
202420232022202120202019
Fixed Assets£198,610£192,725£192,783£148,528£293,331£295,340
Current Assets£322,239£407,027£387,546£422,545£293,044£396,133
Creditors (< 1 year)£144,519£201,784£203,109£200,618£121,459£160,812
Creditors (> 1 year)£0£50,000
Net Current Assets£177,720£205,243£184,437£221,927£171,585£235,321
Net Assets£376,330£397,968£377,220£370,455£414,916£530,661
Shareholder Funds£376,330£397,968£377,220£370,455£414,916£530,661

What Advertising Online say about themselves

“Since 1999, Advertising Online Ltd have been providing digital solutions for the hospitality industry. We have a proven track record, of generating search engine traffic to your hotel's direct website - and turning this traffic into direct reservations.”

— from advertising-online.net

Filings

Recent filings only. See the full history on Companies House

Show all recent filings

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