Ideation Limited

Active03332025 Private limited company
Incorporated
12 March 1997 (29 years)
Industry
Other professional, scientific and technical activities n.e.c. (74909)
Owned by
Bryan Guy Wilsher
Accounts type
Total exemption full
Region
Greater London
Address
20 Abbotswood Road
London
SW16 1AP

Filing status

Accounts due
31 May 2027
Last accounts
31 August 2025
Conf. stmt due
26 March 2027
Last conf. stmt
12 March 2026

Officers 3 active

Officer details are public data from the Companies House register.

Director · Appointed 1 December 2011
English
Born August 1953 (73)
Director · Appointed 12 March 2006
Irish
Born October 1951 (75)
Corporate Secretary · Appointed 21 March 2002
Officer history (11 former)
1 December 2011
Appointed Wilsher, Bryan Guy as Director
12 March 2006
Appointed Wilsher, Maureen Helen as Director
12 March 2006
Resigned Shaw, Jonathan as Director
30 September 2005
Resigned Wilsher, Bryan Guy as Director
27 March 2003
Appointed Shaw, Jonathan as Director
27 March 2003
Resigned Bright, Matthew Charles Ritson as Director
4 July 2002
Resigned Hill, Michael Roy as Director
21 March 2002
Appointed Acredia Limited as Corporate Secretary
21 March 2002
Resigned Ugarow, Susan as Secretary
30 November 2001
Resigned Shaw, Jonathan as Director
30 November 2001
Resigned Ugarow, Susan as Director
30 November 2001
Appointed Hill, Michael Roy as Director
10 April 2001
Appointed Ugarow, Susan as Director
10 April 2001
Appointed Ugarow, Susan as Secretary
10 April 2001
Appointed Bright, Matthew Charles Ritson as Director
10 April 2001
Appointed Shaw, Jonathan as Director
10 April 2001
Resigned Wilsher, Bryan Guy as Secretary
6 April 2001
Resigned Puxley, Steven Alfred as Director
21 May 1997
Appointed Puxley, Steven Alfred as Director
21 May 1997
Appointed Wilsher, Bryan Guy as Director
12 March 1997
Appointed Waterlow Secretaries Limited as Corporate Nominee Secretary
12 March 1997
Resigned Waterlow Secretaries Limited as Corporate Nominee Secretary
12 March 1997
Appointed Waterlow Nominees Limited as Corporate Nominee Director
12 March 1997
Resigned Waterlow Nominees Limited as Corporate Nominee Director
12 March 1997
Appointed Wilsher, Bryan Guy as Secretary

Ownership 1 active

People and entities with significant control, from the Companies House PSC register

Bryan Guy Wilsher
Individual · Notified 6 April 2016
Owns 50–75% of shares
Holds 50–75% of voting rights
Right to appoint and remove directors
English
Born August 1953 (73)

Financials

Balance sheet as at 31 August 2025 · total exemption full accounts

Net Assets
£259,510
Cash
£276,441
Employees
2
Debt Ratio
36%
Current Ratio
2.4x

Trend

Net Assets
£0 £200k £400k 2019 2023 2024 2025 £111,359 £153,107 £196,410 £259,510
Balance sheet detail
2025202420232022202120202019
Fixed Assets£54,389£60,111£638£0
Current Assets£351,550£208,748£225,495£227,963£200,766£258,615£251,499
Debtors£75,109£102,268£101,679£78,239£70,052£182,614£123,692
Cash£276,441£106,480£123,816£149,724£130,714£76,001£127,807
Creditors (< 1 year)£144,627£69,806£72,905£92,993£78,132£123,646£140,140
Net Current Assets£206,923£138,942£152,590£134,970£122,634£134,969£111,359
Net Assets£259,510£196,410£153,107£111,359
Shareholder Funds£259,510£196,410£153,107£134,970£122,634£134,969£111,359

Filings

Recent filings only. See the full history on Companies House

DateDescriptionMade Up ToPagesPDF
16 March 2026Confirmation statement with updates12 March 2026
16 March 2026Change of details for a person with significant control
9 January 2026Total exemption full accounts31 August 2025
23 May 2025Total exemption full accounts31 August 2024
8 May 2025Memorandum and Articles of Association
Show all recent filings

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