Filing status
- Accounts due
- 31 October 2027
- Last accounts
- 31 January 2026
- Conf. stmt due
- 5 January 2027
- Last conf. stmt
- 22 December 2025
Sales Reset Limited
- Incorporated
- 9 January 1997 (29 years)
- Previously known as
- Real World Strategy Limited (until 12 July 2023)Sales Team Coaching Ltd (until 19 November 2014)Real World Strategy Ltd (until 27 April 2012)Earlier: Real World Training Limited
- Industry
- Other business support service activities n.e.c. (82990)
- Directors
- Jean ButtonPeter Richard Button
- Owned by
- Jean ButtonPeter Richard Button
- Accounts type
- Total exemption full
- Region
- Greater London
- Address
- 2nd Floor Windsor House40/41 Great Castle StreetLondonW1W 8LU
Charges
- Total
- 1
- Outstanding
- 1
- Part satisfied
- 0
- Satisfied
- 0
Officers 3 active
Officer details are public data from the Companies House register.
Button, Jean
Director · Appointed 1 August 2002
British
Born June 1958 (68)
Button, Peter Richard
Secretary · Appointed 20 December 2000
British
Button, Peter Richard
Director · Appointed 9 January 1997
British
Born August 1957 (69)
Officer history (7 former)
1 August 2002
Appointed Button, Jean as Director
1 December 2001
20 December 2000
Appointed Button, Peter Richard as Secretary
19 May 2000
8 February 2000
1 February 1999
Resigned Green, David Halmshaw as Director
23 September 1998
23 September 1998
Resigned Button, Peter Richard as Secretary
9 January 1997
9 January 1997
9 January 1997
9 January 1997
9 January 1997
9 January 1997
Appointed Button, Peter Richard as Secretary
9 January 1997
9 January 1997
Appointed Green, David Halmshaw as Director
9 January 1997
Appointed Button, Peter Richard as Director
Ownership 2 active
People and entities with significant control, from the Companies House PSC register
Jean Button
Individual · Notified 16 August 2021
Owns 25–50% of shares
Holds 25–50% of voting rights
British
Born June 1958 (68)
Peter Richard Button
Individual · Notified 6 April 2016
Owns 25–50% of shares
Holds 25–50% of voting rights
British
Born August 1957 (69)
Financials
Figures from 2025 accounts. Newer accounts, made up to 31 January 2026, are filed but not read yet. See them on Companies House
- Net Assets
- £469
- Cash
- £5
- Employees
- 2
- Debt Ratio
- 98%
- Current Ratio
- 0.8x
Trend
Net Assets
Balance sheet detail
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | |
|---|---|---|---|---|---|---|
| Fixed Assets | £5,938 | £7,916 | £10,165 | £11,511 | £4,796 | £6,395 |
| Current Assets | £16,657 | £38,067 | £38,942 | £25,977 | £38,824 | £31,396 |
| Debtors | £16,652 | £36,102 | £34,639 | £22,405 | £35,076 | £25,887 |
| Cash | £5 | £1,965 | £4,303 | £3,572 | £3,748 | £5,509 |
| Creditors (< 1 year) | £21,134 | £39,738 | £38,289 | £24,650 | £29,565 | £27,969 |
| Creditors (> 1 year) | £992 | £4,041 | £7,014 | £9,676 | £12,750 | |
| Net Current Assets | (£4,477) | (£1,671) | £653 | £1,327 | £9,259 | £3,427 |
| Net Assets | £469 | £225 | £1,873 | £975 | £394 | £8,607 |
| Shareholder Funds | £469 | £225 | £1,873 | £975 | £394 | £8,607 |
Filings
Recent filings only. See the full history on Companies House
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 24 December 2025 | Confirmation statement with updates | 22 December 2025 | ||
| 9 June 2025 | Total exemption full accounts | 31 January 2025 | ||
| 31 December 2024 | Confirmation statement with updates | 22 December 2024 | ||
| 26 July 2024 | Total exemption full accounts | 31 January 2024 | ||
| 27 December 2023 | Confirmation statement with updates | 22 December 2023 |
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