Website & contact details
- Group website
- The site of this company’s group or brand.
Nielsen Sports UK and Ireland Limited
- Incorporated
- 13 September 1983 (43 years)
- Previously known as
- Repucom UK and Ireland Limited (until 21 April 2017)Repucom Europe Limited (until 11 November 2013)Sports Marketing Surveys Limited (until 3 July 2012)Earlier: Damhaul Limited
- Industry
- Market research and public opinion polling (73200)
- Directors
- Andrew Richard Milnes
- Owned by
- Accounts type
- Full
- Region
- Greater London
- Address
- 5th Floor Endeavour House189 Shaftesbury AvenueLondonWC2H 8JR
Filing status
- Accounts due
- 30 September 2027
- Last accounts
- 31 December 2025
- Conf. stmt due
- 19 February 2027
- Last conf. stmt
- 5 February 2026
Officers 4 active
Officer details are public data from the Companies House register.
Director · Appointed 28 February 2023
Italian
Born October 1983 (43)
Milnes, Andrew Richard
Director · Appointed 28 February 2023
British
Born December 1983 (42)
British
Born September 1990 (36)
Corporate Secretary · Appointed 27 March 2018
Also at Burlingtons Private Office Limited (proposed for strike-off), Codirector Services Limited, A.C. Nielsen Company Limited · more companies
Officer history (27 former)
28 February 2023
Appointed Milnes, Andrew Richard as Director
28 February 2023
28 February 2023
31 January 2023
25 February 2021
25 February 2021
25 February 2021
25 February 2021
Resigned Richards, Alexander James as Director
6 September 2019
1 January 2019
Resigned Long, Jonathan as Director
27 March 2018
Resigned Luchmee, Anjan Sanatan as Secretary
27 March 2018
20 February 2018
20 February 2018
Appointed Richards, Alexander James as Director
20 February 2018
Appointed Long, Jonathan as Director
20 February 2018
Resigned Townsend, Danny Russell as Director
15 August 2016
Resigned Millott, Rod as Director
17 June 2016
Resigned Smith, Paul Mitchell as Director
1 March 2016
Appointed Luchmee, Anjan Sanatan as Secretary
1 March 2016
Resigned Suriyabandara, Heshan Nirmal as Secretary
1 May 2014
Resigned Schroder, Bernd Horst as Director
1 May 2014
Appointed Millott, Rod as Director
1 May 2014
1 May 2014
Resigned Stainer, Jonathan Mark as Director
11 November 2013
Resigned Lacher, Ulrich as Director
24 January 2013
Appointed Suriyabandara, Heshan Nirmal as Secretary
24 January 2013
Resigned Zoega, Torsten Christof as Director
24 January 2013
22 January 2013
15 August 2012
22 June 2012
Appointed Townsend, Danny Russell as Director
29 February 2012
Resigned Kaiser, Oliver Florian as Director
29 February 2012
Appointed Schroder, Bernd Horst as Director
29 February 2012
29 February 2012
Appointed Zoega, Torsten Christof as Director
29 February 2012
Resigned Kelly, Leslie George Edwin as Director
29 February 2012
Appointed Smith, Paul Mitchell as Director
7 December 2011
Appointed Kaiser, Oliver Florian as Director
11 November 2011
Resigned Grassy, Oliver as Director
1 April 2011
Appointed Stainer, Jonathan Mark as Director
5 January 2011
7 June 2010
21 April 2010
Appointed Lacher, Ulrich as Director
20 April 2010
Resigned Abel, Heinz as Director
24 March 2010
Appointed Kelly, Leslie George Edwin as Director
20 January 2010
Resigned Saez, Francisco as Director
19 March 2009
Appointed Grassy, Oliver as Director
19 March 2009
Appointed Abel, Heinz as Director
19 March 2009
Appointed Saez, Francisco as Director
15 December 2006
15 December 2006
15 December 2006
11 September 2000
1 June 1999
28 April 1997
28 April 1997
Ownership 1 active
People and entities with significant control, from the Companies House PSC register
Corporate entity · Notified 6 April 2016
Owns 75–100% of shares
Holds 75–100% of voting rights
Right to appoint and remove directors
Private Limited Company
Reg. no. 09422989
Former controllers (1)
6 April 2016
Ceased Repucom Europe Holding GMBH — Owns 75–100% of shares
Group structure 3 companies
Ownership group derived from the Companies House PSC register
Nielsen Media Research Limited Owns 75–100% of shares
Nielsen Sports UK and Ireland Limited This company Owns 75–100% of shares
Financials
Figures from 2019 accounts. Newer accounts, made up to 31 December 2025, are filed but not read yet. See them on Companies House
- Net Assets
- (£1,479,832)
- down £900,134 (155%)
- Turnover
- £9,168,824
- up £924,659 (11%)
- Profit Before Tax
- (£900,134)
- up £258,704 (22%)
- Employees
- 59
- up 2 (4%)
- Debt Ratio
- 145%
- Current Ratio
- 0.7x
- Profit Margin
- -10%
Balance sheet detail
| 2019 | |
|---|---|
| Fixed Assets | £26,149 |
| Current Assets | £3,238,423 |
| Debtors | £3,238,423 |
| Creditors (< 1 year) | £4,744,404 |
| Net Current Assets | (£1,505,981) |
| Net Assets | (£1,479,832) |
| Shareholder Funds | (£1,479,832) |
| Turnover | £9,168,824 |
| Cost of Sales | £4,306,565 |
| Gross Profit | £4,862,259 |
| Admin Expenses | £5,975,128 |
| Operating Profit | (£889,566) |
| Profit Before Tax | (£900,134) |
| Tax | £0 |
| Profit for Period | (£900,134) |
Filings 177
| Date | Description | Made Up To | Pages | |
|---|---|---|---|---|
| 28 September 2026 | Full accounts | 31 December 2025 | ||
| 26 March 2026 | Confirmation statement with no updates | 5 February 2026 | ||
| 1 October 2025 | Full accounts | 31 December 2024 | ||
| 19 February 2025 | Confirmation statement with no updates | 5 February 2025 | ||
| 4 December 2024 | Director's details changed |
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